Dora Lutz

Dora Lutz Profile Photo

TEDx Speaker | Author | Strategist

Dora believes that purpose and profitability are mutually reinforcing business principles, and she knows the formula for bringing both to life in what she calls the Aspirational Business Model.

As the founder of GivingSpring, Dora consults with businesses, nonprofits and governmental agencies to build business strategies that create greater social impact and profit. Dora is one of five certified Shared Value Consultants in North America, and most recently created the course “Business Planning for Social Entrepreneurs” at Purdue University. Her book, The Aspirational Business, was published in 2018.

Dora’s 20-year background in operations, management, and marketing uniquely position her to understand the needs of any business and to create practical, measurable action plans. She is particularly passionate about organizations that seek to create social impact.

When not teaching, consulting or parenting, Dora serves on the board of Cancer Support Community, recently chaired the Global Council for the United Nations’ Impact 2030 Initiative, and leads a Girl Scout troop of 14 third graders.